Look like the business you're becoming.
Distinctive logos and brand identities for businesses ready to build recognition, communicate confidently and grow with a consistent visual identity.
SOL Identity is a complete visual identity package for businesses that need more than a logo. We create distinctive brand systems that bring consistency to websites, marketing, packaging and customer experiences.
A strong brand identity helps businesses become more recognisable, credible and memorable. It also creates a consistent visual foundation for future design and marketing.
Startups, new businesses, growing companies and established businesses looking to refresh or reposition their brand.
A website for a Sydney painter whose work speaks for itself.
Client project
SOL-009
2026
Selected studio work. Project pages identify client commissions, studio concepts and work in development.
Studio concept. The identity, packaging and website example demonstrate a fictional beachside cafe, not a client commission or an operating cafe.
A logo is one part of a brand identity. The full system includes the colours, typography, graphic elements and visual rules that help people recognise your business.
SOL Identity brings those elements together so your website, packaging, documents and marketing materials feel connected.
The result is a practical set of assets you can use now, with enough consistency to build on later.
01
Business, audience, positioning and competitors.
02
Two initial creative directions.
03
Refine the chosen identity.
04
Supply approved assets and brand guidelines.
05
Optional ongoing creative support.
The starting point
A$2,500/ project
Estimated delivery: 2–3 weeks.
Payment: 50% deposit and 50% before final delivery.
Enquire about SOL IdentityOngoing / Optional
A$150/ month
Optional. Clients can buy SOL Identity on its own.
Creative support is optional. It is separate from the required SOL Care subscription for websites.
Enquire about SOL Brand CarePrinting, packaging production, website development, trademark registration and third-party licences are scoped separately.
A logo is one recognisable mark. A brand identity is the wider visual system around it, including logo variations, colours, typography and supporting elements. SOL Identity creates that complete system.
SOL Identity is A$2,500 upfront. It includes two initial concepts, a complete logo suite, visual identity elements, three applications, guidelines and final files. SOL Brand Care is available separately for A$150 per month.
SOL Identity is designed as a complete identity package. Smaller engagements may be quoted separately.
Agreed original final design rights transfer upon full payment, subject to contract terms and third-party licences.
Two consolidated refinement rounds.
Yes. SOL Identity can be combined with SOL Websites.
No. The identity package is a complete standalone deliverable.
Usually 2–3 weeks, depending on how quickly feedback comes back.
Yes. Each service has its own scope, and services can work together. For example, SOL Identity can establish the brand system before a website build, while SOL Campaigns can create advertising assets for a business using SOL Launch.
Keep the idea moving
A website built around your business.
Original characters and worlds designed to bring personality, recognition and storytelling to your brand.
Each service stands on its own. Combine them when it makes sense for your project.
Bring the brief, the reference or the first thought. We'll figure out the next step together.
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